Doo-Wops & Hooligans - Bruno Mars
Doo-Wops & Hooligans (2010) is the debut album studio album by American singer-songwriter, Bruno Mars.
When releasing a debut album, it has become increasingly common for most singer-songwriters desire a cinematic close-up of their face to appear as the album artwork to market their brand-identity. For example, James Morrison's 'Undiscovered', Adele's '19' and Duffy's 'Rockferry'. However, Bruno Mars certainly challenges this typified image with 'Doo-Wops & Hooligans'. The album artwork depicts the star as a minuscule silhouette figure (defined by his statement Fedora hat that constructs part of his modern/urban star-image in reality), and suggests he has just embarked on a journey, walking a long and winding path that literally rockets off towards the stars. The fact that he only possesses the company of his shadow alludes to his strong sense of independence and maturity as an artist; '...you have to go into this industry as an artist with a clear vision and understanding of who you are. Being so young when I was first signed, I never really had a sense of who I wanted to be.' Furthermore, the vibrant yellow background may reflect Mars' energetic and lively disposition and music. His name is printed in a bold, subtly serif font which resonates a 60's, retro quality which could signify Mars is an artist with a 'retro edge'. The album title 'Doo-Wops & Hooligans' appears in a small, sans-serif font to prevent the album artwork from appearing tacky with over-decorative fonts. Moreover, the artwork reflects simplicity whilst appealing to both a male and female demographic, allowing for a wide fanbase and maximum exposure.
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